Walk, Ride, and Roll to School Campaign

Walk, Ride, and Roll to School

Walk, Ride, and Roll to School is an awareness campaign sponsored by the SchoolPool program as part of the Safe Routes to School initiative. The purpose of this campaign is to increase the number of children walking and biking to school, raise awareness of the benefits of walking and biking, and help combat childhood obesity, while at the same time improving pedestrian and bicycle safety. Schools that registered for this campaign win in so many ways! Benefits of participation include:

  • It’s FREE and offers transportation solutions when funding for buses is limited and gas prices are rising
  • Improves children’s health – increased physical activity can help combat childhood obesity
  • Improves air quality and the environment
  • Helps schools and districts meet their green goals
  • Encourages safer environments around school zones – less traffic congestion can improve safety
  • Instills healthy habits in children’s commute decisions
  • Provides materials and safety gear for students and parents
  • Offered a chance to win up to $1,000 in classroom supplies

Free safety trading cards with messages about safe ways to walk and bike to school are being provided to students participating in the Walk, Ride, and Roll to School campaign. Available in English and Spanish, the cards are a fun and creative way to teach kids about safety.

Campaign Results

Walk, Ride, and Roll registration for the 2011-12 school year closed April 15, 2011. See a list of participating schools. Even if your school is not participating in the campaign, you can still walk, ride, and roll to school with SchoolPool.

Schools that participated in the campaign held an event at their school on October 5, 2011 in honor of International Walk and Bike to School Day, participated in a month-long challenge with the chance to win $1,000 in classroom supplies for their school, and could participate in FREE bike and pedestrian safety and education courses provided by iCommute. Here is a list of ideas to implement at your school to promote walking and biking throughout the year.

If your school registered for the Walk, Ride, and Roll to School campaign, the challenge started on October 5, 2011 and ended October 31, 2011. The school with the most parents logging their child’s walk and/or bike to school trips in the online iCommute system, by Friday, November 4, 2011, won! Schools received points for every walk or bike trip logged using TripTracker throughout the challenge. Scooters and skateboards counted too.

The grand prize winner, Chollas-Mead Elementary, received $1,000 in classroom supplies. The second place winner, Knox Middle School, received $750 in supplies. The third place winner, Horton Elementary, won $500 in supplies. Along with the cash prizes for the schools, parents that logged their child’s trips also had a chance to win! See the Walk, Ride, and Roll Prize List.

Throughout the region, 22 schools representing nearly 15,000 students participated in the challenge. Overall, participants logged a total of 15,674 miles during October 2011, the equivalent of walking across the United States approximately five times.

A special thanks to the approximately 5,600 local students that kicked off the campaign and walked, biked, scootered, or skateboarded to school on October 5th in honor of International Walk to School Day!

Even thought the campaign is over, parents can continue to log trips. Families can track how much money and gas they save, plus see their positive impact on the environment!

 





Healthy Works is the San Diego County initiative of Communities Putting Prevention to Work, a federally funded grant program administered by the County of San Diego, and includes the University of California San Diego, San Diego Association of Governments, San Diego County Office of Education, Community Health Improvement Partners and San Diego State University, along with numerous community-based partners. The initiative is funded by the American Recovery and Reinvestment Act of 2009, as is part of a nationwide initiative involving more than 50 communities implementing environmental and systems approaches related to obesity and tobacco prevention. The County of San Diego received the largest grant in the nation for obesity prevention.